Hi, I’m Nick!

I’m a digital marketer working in the nonprofit space. My mission? To leverage the power of mass email as a force for good. ✊🏻

I’m currently the email marketing manager at GlobalGiving where I oversee B2C and B2B email marketing targeting individual donors, companies, and nonprofit leaders. Previously, I worked in digital marketing and fundraising at the George Washington University.

Keep scrolling to learn more about my work. 💌

My Email Marketing Philosophy

STRATEGY + DESIGN

The number of emails being opened on mobile devices is only getting bigger.

To meet my audience where they’re at, I create experiences fit for mobile users first.

Mobile first

Dark mode, on

Dark mode is preferred by an increasing number of users. It’s easier on the eyes, saves battery life, and improves readability. And with so many email heavyweights like Apple, Gmail and Office365 now supporting alternate rendering for devices using dark mode, I make sure every email looks great on any device.

Bulletproof code

When it comes to designing custom emails, countless nuances need to be taken into consideration. Using my own well-tested and resilient codebase, I ensure emails look good and work as intended across all devices, email clients, and screen sizes.

I am relentless about testing and optimization to make sure my email campaigns are user-friendly, accessible, interactive, and pixel perfect.

Sound strategies for email success

CADENCE

I believe in the power of newsletters to deliver consistent messaging that builds brand loyalty.

AUTOMATION

It’s 2025. A human shouldn’t have to click a button every time we want to send an email—automation should handle that.

LIFECYCLE

I harness CRM-based personalization, rooted in the subscriber lifecycle, to drive revenue on autopilot.

DELIVERABILITY

I implement robust methods to enhance deliverability, ensuring emails reach inboxes and protect sender reputation.